Event Details

Registrations to date: 69

Digging into Data Collection

We all rely on our web analytics data, but how is that data collected and how accurate is it really? Join cbusdaw’s own Jason Packer as he dives into the data collection methods that drive our analytics, and the menagerie of ne’er-do-wells that add dirt and noise into the process. We’ll cover the differences between client and server-side data reporting, content blocking, bots/spammers, and what we can do to measure and improve accuracy.

All of our Columbus WAWs are free of charge including free food & drinks thanks to the generosity of our sponsors: